Shops with their apparatus of logos, signs, and lights are therefore not only representative of their contents and what gets sold in them, or specific hand-made or mass.made products, but are a snap-shot of the daily life of their times. How they evolve, how they shed one skin for another, besides modifying the surrounding urban landscape, can also change our way of life, reflecting in their shop windows the social changes and daily reality of what we are and what we would like to be.

Showrooms

BOSCHI, ANTONELLO
2001-01-01

Abstract

Shops with their apparatus of logos, signs, and lights are therefore not only representative of their contents and what gets sold in them, or specific hand-made or mass.made products, but are a snap-shot of the daily life of their times. How they evolve, how they shed one skin for another, besides modifying the surrounding urban landscape, can also change our way of life, reflecting in their shop windows the social changes and daily reality of what we are and what we would like to be.
2001
3823854968
Die Geschäfte und ihre Ausstattung mit Schildern, Schriftzügen und Licht stehen also nicht nur für das, was dort dargeboten und verkauft wird, oder für die besonderen Eigenshaften des jeweiligen Produkts, sondern verköpern einen Ausschnitt aus dem Alltagsleben einer bestimmten Zeit. Ihre Entwicklung schlagt sich nicht nur auf den städtischen Raum in ihrer Umgebung nieder, sondern verändert auch unsere Gewohnheiten; in ihren Schaufenstern spiegelt sich der gesellschaftliche Wandel: all das, was wir sind un was wir sein mochten.
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11568/171626
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