The chapter provides a discussion and an update of business practices relating to the servitization phenomenon, or rather, the gradual but significant increase of the service dimension in customer-supplier realtionships, with particular reference to manufacturing firms.
Product Servitization
DALLI, DANIELE;LANZARA, RICCARDO
2013
Abstract
The chapter provides a discussion and an update of business practices relating to the servitization phenomenon, or rather, the gradual but significant increase of the service dimension in customer-supplier realtionships, with particular reference to manufacturing firms.File in questo prodotto:
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