Are energy community members more flexible than individual prosumers? Evidence from a serious game

Renewable Energy Communities (RECs) are increasingly recognised as potential tools for promoting the adoption of Renewable Energy Sources (RES). However, their success depends on the energy flexibility of participants – that is, their willingness to adjust habits to better align with energy production and loads. This study aims to provide insights into whether participation in a REC can enhance users' flexibility compared to individual prosumers. Our analysis is grounded in an experiment conducted with 192 young adults, using a web-based serious game developed specifically for this study. The results of a logit regression analysis suggest that the sense of belonging to a REC increases flexibility when combined with peer pressure. Control variables such as environmental or ethical concern are also found to influence energy flexibility. These findings provide useful suggestions for policymakers and energy managers in promoting renewable energy sources and sustainable energy practices.